SSSS College of Commerce for Women, Amritsar celebrated Bibi Raj Devi Diwas, devoted to Punjabi language, with great enthusiasm on 10 November, 2025. Students reflected on the life and work of Bibi Raj Devi ji, wife of S.Sant Singh Ji, who made a significant contribution to girls’ education. Students  also recited self composed poems and folk songs that resonated with the cultural heritage of Punjab.  Director S. Jagdish Singh Ji acknowledged the remarkable contribution of  Bibi Raj Devi Ji in promoting the girls’ education. He further reflected on the Singh Sabha Movement, and cultural and historical significance of the Punjabi language. Beauty of Punjabi Language is its purity, uniqueness in pronunciation and script. Principal Dr. Navdeep Kaur while reflecting on the life of Bibi Raj Devi talked about her sacrifices for the social cause. She appreciated and encouraged students to carry forward the legacy of Punjabi Language at the global level.  Posters depicting the calligraphy and exquisite handwriting of students were also displayed on this occasion.   Ms. Simranjeet Kaur, Assistant Professor in Computer, presented the paper ‘Technology & Punjabi Language’ indicating career opportunities in Punjabi language in the era of AI. Mrs. Maninder Kaur and Dr. Jaspinder Kaur coordinated the programme successfully.