BBA (Bachelor of Business Administration)
A three year degree course which focuses on business management. It incorporates fundamental subjects from diverse fields- Management, Economics, Quantitative aptitude and Computer Applications. It gives a good exposure to students to the discipline of management and allied subjects.
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Semester I
- English (Compulsory)
- Punjabi (Compulsory) / Basic Punjabi / Punjab History & Culture
- Basic Accounting
- Business Organization and Systems
- Managerial Economics- I
- Computer Applications for Business-I
- Business Communication
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Semester II
- English (Compulsory)
- Punjabi (Compulsory) OR Basic Punjabi / Punjab History & Culture
- Business Laws
- Principles of Management
- Managerial Economics- II
- Computer Based Accounting System
- Fundamentals of Banking
- Drug Abuse: Problem, Management and Prevention( Compulsory)
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Semester III
- English (Compulsory)
- Punjabi (Compulsory) OR Basic Punjabi / Punjab History & Culture
- Statistics for Business
- Fundamentals of Human Resource Management
- Fundamentals of Marketing Management
- Indian Financial System
- Management Accounting
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Semester IV
- English (Compulsory)
- Punjabi (Compulsory) OR Basic Punjabi / Punjab History & Culture
- Financial Management
- Production and Operations Management
- Business Environment
- Operations Research
- Fundamentals of Insurance
- Seminar
- Environmental Studies-II
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Semester – V
- English (Compulsory)
- Punjabi (Compulsory) OR Basic Punjabi / Punjab History & Culture
- Company Law
- Entrepreneurship & Small Business
- Cost Accounting
Any one Group from the following:
Group A
- Consumer Behaviour
- Advertising & Sales Management
Group B
- Industrial Relations & Labour Legislations
- Organisation Change & Development
Group C
- Management of Banking Operations
- Insurance & Risk Management
Group D
- International Business Environment
- Management of International Business Organization
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Semester – VI
- English (Compulsory)
- Punjabi (Compulsory) OR Basic Punjabi / Punjab History & Culture
- Income Tax
- Fundamentals of Capital Markets
- Viva-Voce
Any one Group from the following:
Group A
- Services Marketing
- E-Marketing
Group B
- Training and Development
- Contemporary Issues in Human Resource Management
Group C
- Security Analysis and Portfolio Management
- Contemporary Issues in Accounting
Group D
- Export- Import Management and Documentation
- Global Strategic Management
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CAREER OPPORTUNITIES
A graduate in business administration qualifies for employment as a junior manager in small and medium scale enterprises. One is also eligible for assistant level jobs in Banking and Insurance sectors.
HIGHER EDUCATION OPTIONS
Eligible for admission to M.Com./ MBA/ M.Sc (Computer Science)/ M.Sc (Economics) and various advanced diplomas in management and its functional areas.
